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The Culture Hack Curriculum

Listening model template

Overview:

Objectives:

In the table below identify your key search criteria, the date range of data collection & the related objectives:

Narrative Search Criteria Date RangeObjective
1
2
3
4
5
6

Develop insights from your data

Once you’ve defined your listening model, collected data, and coded it, you can start to develop insights.

These questions will help you create a list of initial insights, from which you will then start to identify narrative communities (in Module 6):

 What are the overall trends and patterns? Who/What are the most influential voices? What are they saying? Do they interact? What are we not seeing in the data?

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